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BC3 Seminars
“The Energy efficiency gap – insights from behavioural economics”

Prof. Eleanor Denny

Bachelor of Arts (BA) in Economics and Mathematics from University College Dublin (UCD)

Abstract:

It has long been recognized that consumers fail to minimize the total costs of their energy-consuming investments due to a range of market and non-market based failures. This has become known as the ‘Energy Efficiency Gap’. This presentation will discuss behavioural economics insights relating to the energy efficiency gap. In addition, there is currently a large knowledge gap in terms of understanding how consumers make decisions which involve an energy consumption component, which factors are salient in consumers’ decisions, the relative importance of these factors and how these factors change by consumer group and product type. The presentation will share recent research on these questions from two large research projects, CONSEED and NEEPD.

Personal website: https://www.eleanordenny.org/

About the Lecturer

Eleanor Denny hold a Bachelor of Arts (BA) in Economics and Mathematics from University College Dublin (UCD). She was awarded the 1999 Patrick Semple Medal in Economics. Eleanor also hold a Master’s degree in Quantitative Finance from the Smurfit Graduate Business School and a PhD on the economics of wind energy from University College Dublin, co-supervised by the Economic and Social Research Institute. Currently, she is an Associate Professor in the Economics Department at Trinity College Dublin, the University of Dublin, Ireland.

She has been awarded over €2.85 million in research funding as principal investigator. Eleanor was a visiting scholar at the Harvard Environmental Economics Programme (HEEP) and the Harvard Graduate School of Education for the academic year 2014/2015. She is the coordinator of the Horizon 2020 project CONSEED and she is also the Director of Trinity Research in Social Science (TRiSS). Eleanor has a fellow of Trinity College Dublin.