G2TT
来源类型Book
规范类型图书
ISSN9781119379416
Managing innovation: integrating technological, market and organizational change, Sixth edition.
Tidd, Joseph; Bessant, John
发表日期2018-05-01
出版者Wiley
出版年2018
语种英语
摘要Managing Innovation is the bestselling text for graduate and undergraduate students and a classic in the field. Emphasizing practical, evidence based tools and resources, this title provides students with the knowledge base to successfully manage innovation, technology, and new product development. The holistic approach addresses the interplay between the markets, technology, and the organization, while relating the unique skill set required to manage innovation and innovation processes.
特色分类T0055.4 Industrial engineering. Management engineering$T0173.2 Technological change$T0175 Industrial research. Research and development
关键词innovation product development technical change
URLhttp://sro.sussex.ac.uk/id/eprint/73495/
来源智库Science Policy Research Unit (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/469047
推荐引用方式
GB/T 7714
Tidd, Joseph,Bessant, John. Managing innovation: integrating technological, market and organizational change, Sixth edition.. 2018.
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