G2TT
来源类型Discussion paper
规范类型论文
来源IDDP3935
DP3935 Surviving a Standards War: Lessons Learned from the Life and Death of DIVX
Neil Gandal; David Dranove
发表日期2003-06-23
出版年2003
语种英语
摘要In April 1997, a consortium of hardware manufacturers and movie studios launched the DVD format. By that fall, electronics retailing giant Circuit City announced its intentions to launch a partially incompatible format known as DIVX. This Paper assesses Circuit City?s strategy to establish the dominant standard for digital video technology. We identify several key principles that any firm must consider when deciding how to compete in a market with evolving standards. We argue that virtually all of these factors weighed in against Circuit City, so that its effort was destined to fail.
主题Industrial Organization
关键词Standards war Network effects
URLhttps://cepr.org/publications/dp3935
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/532918
推荐引用方式
GB/T 7714
Neil Gandal,David Dranove. DP3935 Surviving a Standards War: Lessons Learned from the Life and Death of DIVX. 2003.
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