G2TT
来源类型Discussion paper
规范类型论文
来源IDDP6948
DP6948 Globalization and the Size Distribution of Multiproduct Firms
Volker Nocke; Stephen Yeaple
发表日期2008-08-23
出版年2008
语种英语
摘要In this article we propose a two stage procedure to model demand decisions by customers who are balancing several dimensions of a product. We then test our procedure by analyzing the behavior of buyers from an Austrian price comparison site. Although in such a market a consumer will typically search for the cheapest price for a given product, reliability and service of the supplier are other important characteristics of a retailer. In our data, consumers follow such a two stage procedure: they select a shortlist of suppliers by using the price variable only; finally, they trade off reliability and price among these shortlisted suppliers.
主题Industrial Organization
关键词Decision theory E-commerce Heuristics Price comparison Seller reputation
URLhttps://cepr.org/publications/dp6948
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/535785
推荐引用方式
GB/T 7714
Volker Nocke,Stephen Yeaple. DP6948 Globalization and the Size Distribution of Multiproduct Firms. 2008.
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