G2TT
来源类型Discussion paper
规范类型论文
来源IDDP8571
DP8571 Nudging with information: a randomized field experiment on reminders and feedback
Giacomo Calzolari; Mattia Nardotto
发表日期2011-09-01
出版年2011
语种英语
摘要Can people be helped to stick to their plans with a little help from information? We provide a theoretical and empirical analysis of the effects of reminders and feedback on investment activities involving up-front costs and delayed benefits, such as education and healthy behavior. By means of a randomized field experiment, we show that simple weekly reminders induce users of a gym to substantially increase their levels of physical exercise. We show that limited attention helps explain our results, and we find evidence of mental accounting in users' response to the stimulus of reminders. These results show that virtuous behavior, such as following a healthy life style, can be promoted without the need for monetary incentives: providing incentives through information is both effective and cheap.
主题Industrial Organization ; Public Economics
关键词Feedback Inattention Limited memory Mental accounting Randomized field experiment Reminders Sunk cost
URLhttps://cepr.org/publications/dp8571
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/537408
推荐引用方式
GB/T 7714
Giacomo Calzolari,Mattia Nardotto. DP8571 Nudging with information: a randomized field experiment on reminders and feedback. 2011.
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