G2TT
来源类型Discussion paper
规范类型论文
来源IDDP10487
DP10487 Consumer Search and Prices in the Automobile Market
José-Luis Moraga-González; Matthijs Wildenbeest; Zsolt Sándor
发表日期2015-03-15
出版年2015
语种英语
摘要In many markets consumers have imperfect information about the utility they derive from the products that are on offer and need to visit stores to find the product that is the most preferred. This paper develops a discrete-choice model of demand with optimal consumer search. Consumers first choose which products to search; then, once they learn the utility they get from the searched products, they choose which product to buy, if any. The set of products searched is endogenous and consumer specific. Therefore imperfect substitutability across products does not only arise from variation in their characteristics but also from variation in the costs of searching them. We apply the model to the automobile industry. Our search cost estimate is highly significant and indicates that consumers conduct a limited amount of search. Estimates of own- and cross-price elasticities are lower and markups are higher than if we assume consumers have full information.
主题Industrial Organization
关键词Automobiles Consumer search Demand and supply Differentiated products
URLhttps://cepr.org/publications/dp10487
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/539319
推荐引用方式
GB/T 7714
José-Luis Moraga-González,Matthijs Wildenbeest,Zsolt Sándor. DP10487 Consumer Search and Prices in the Automobile Market. 2015.
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