G2TT
来源类型Discussion paper
规范类型论文
来源IDDP10906
DP10906 Price Dispersion and Informational Frictions: Evidence from Supermarket Purchases
Pierre Dubois; Helena Perrone
发表日期2015-10-25
出版年2015
语种英语
摘要Traditional demand models assume that consumers are perfectly informed about product characteristics, including price. However, this assumption may be too strong. Unannounced sales are a common supermarket practice. As we show, retailers frequently change position in the price rankings, thus making it unlikely that consumers are aware of all deals offered in each period. Further empirical evidence on consumer behavior is also consistent with a model with price information frictions. We develop such a model for horizontally differentiated products and structurally estimate the search cost distribution. The results show that in equilibrium, consumers observe a very limited number of prices before making a purchase decision, which implies that imperfect information is indeed important and that local market power is potentially high. We also show that a full information demand model yields severely biased price elasticities.
主题Industrial Organization
关键词Consumer behavior Demand estimation Imperfect information Price dispersion Price elasticities Product differentiation Sales Search costs
URLhttps://cepr.org/publications/dp10906
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/539736
推荐引用方式
GB/T 7714
Pierre Dubois,Helena Perrone. DP10906 Price Dispersion and Informational Frictions: Evidence from Supermarket Purchases. 2015.
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