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来源类型 | Discussion paper |
规范类型 | 论文 |
来源ID | DP12014 |
DP12014 Limited Attention, Salience and Changing Prices: Evidence from a Field Experiment in Online Supermarket Shopping. | |
Kfir Eliaz; Orli Oren-Kolbinger | |
发表日期 | 2017-05-01 |
出版年 | 2017 |
语种 | 英语 |
摘要 | How do consumers allocate their attention over price fluctuations in multiple products, and how do they respond to information on these price changes? We address these questions using data from a field experiment on a website that offers purchase and delivery from one large local supermarket chain in the U.S. Our main findings indicate that (i) a large proportion of consumers forego significant saving opportunities that they were aware of, (ii) consumers are more likely to compare prices between substitutes that appear close to each other, and (iii) personalized "nudges" have a differential effect on consumers. Furthermore, we propose a typology of shoppers and shopping trips, based on a level of attentiveness, and show that nudges and information provision helps only the "attentive" shoppers. |
主题 | Industrial Organization |
URL | https://cepr.org/publications/dp12014 |
来源智库 | Centre for Economic Policy Research (United Kingdom) |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/540826 |
推荐引用方式 GB/T 7714 | Kfir Eliaz,Orli Oren-Kolbinger. DP12014 Limited Attention, Salience and Changing Prices: Evidence from a Field Experiment in Online Supermarket Shopping.. 2017. |
条目包含的文件 | 条目无相关文件。 |
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