G2TT
来源类型Discussion paper
规范类型论文
来源IDDP12366
DP12366 Advertising Spending and Media Bias: Evidence from News Coverage of Car Safety Recalls
Brian Kinght; Ananya Sen
发表日期2017-10-12
出版年2017
语种英语
摘要Do news media bias content in favor of advertisers? We examine the relationship between advertising by auto manufacturers in U.S. newspapers and news coverage of car safety recalls. This context allows us to separate the influence of advertisers, who prefer less coverage, from that of readers, who demand more. Consistent with theoretical predictions, we find that newspapers provide less coverage of recalls by their advertisers, especially the more severe ones. Competition for readers from other newspapers mitigates bias, while competition for advertising by online platforms exacerbates it. Finally, we present suggestive evidence that lower coverage increases auto fatalities.
主题Public Economics
关键词Media bias Advertising Newspapers Car manufacturers Safety recalls
URLhttps://cepr.org/publications/dp12366
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/541177
推荐引用方式
GB/T 7714
Brian Kinght,Ananya Sen. DP12366 Advertising Spending and Media Bias: Evidence from News Coverage of Car Safety Recalls. 2017.
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