| 来源类型 | Discussion paper |
| 规范类型 | 论文 |
| 来源ID | DP13281 |
| DP13281 Micro-responses to shocks: Pricing, promotion, and entry | |
| Alexis Antoniades; Sofronis Clerides; Mingzhi Xu | |
| 发表日期 | 2018-10-28 |
| 出版年 | 2018 |
| 语种 | 英语 |
| 摘要 | We study the market response to firm-specific demand shocks in a natural experiment setting. In 2006, a boycott of Danish products in several Arab countries was devastating for Danish cheese products firms. In Saudi Arabia their market share collapsed from 16.5% in January to below 1% in March and never fully recovered: by 2009 it was 6.3%. By analyzing micro-level (scanner) price and sales data, we find that: (i) Danish firms lowered prices but kept the product mix the same; (ii) non-Danish firms kept prices constant but changed their product mix by introducing new products and new product bundles; and (iii) non-Danish firms chose to introduce products that were similar to the Danish in characteristic space in order to compete head-to-head. We complement the analysis with a theoretical framework that helps to account for our main findings. |
| 主题 | Industrial Organization |
| 关键词 | Boycotts Multi-product firms Demand shock Saudi arabia |
| URL | https://cepr.org/publications/dp13281-2 |
| 来源智库 | Centre for Economic Policy Research (United Kingdom) |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/542091 |
| 推荐引用方式 GB/T 7714 | Alexis Antoniades,Sofronis Clerides,Mingzhi Xu. DP13281 Micro-responses to shocks: Pricing, promotion, and entry. 2018. |
| 条目包含的文件 | 条目无相关文件。 | |||||
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