全球智库信息集成服务系统(G2TT): DP13532 Advertising as a Major Source of Human Dissatisfaction: Cross-National Evidence on One Million Europeans

G2TT

来源类型	Discussion paper
规范类型	论文
来源ID	DP13532
	DP13532 Advertising as a Major Source of Human Dissatisfaction: Cross-National Evidence on One Million Europeans
	Michelle Sovinsky; Andrew Oswald; Chloé Michel
发表日期	2019-02-15
出版年	2019
语种	英语
摘要	Advertising is ubiquitous in modern life. Yet might it be harmful to the happiness of nations? This paper blends longitudinal data on advertising with large-scale surveys on citizens’ well-being. The analysis uses information on approximately 1 million randomly sampled European citizens across 27 nations over 3 decades. We show that increases in national advertising expenditure are followed by significant declines in levels of life satisfaction. This finding is robust to adjustments for a range of potential confounders -- including the personal and economic characteristics of individuals, country fixed-effects, year dummies, and business-cycle influences. Further research remains desirable. Nevertheless, our empirical results are some of the first to be consistent with the hypothesis that, perhaps by fostering unending desires, high levels of advertising may depress societal well-being.
主题	Industrial Organization
URL	https://cepr.org/publications/dp13532
来源智库	Centre for Economic Policy Research (United Kingdom)
资源类型	智库出版物
条目标识符	http://119.78.100.153/handle/2XGU8XDN/542348
推荐引用方式 GB/T 7714	Michelle Sovinsky,Andrew Oswald,Chloé Michel. DP13532 Advertising as a Major Source of Human Dissatisfaction: Cross-National Evidence on One Million Europeans. 2019.