G2TT
来源类型Discussion paper
规范类型论文
来源IDDP15315
DP15315 Expanding the Measurement of Culture with a Sample of Two Billion Humans
Nick Obradovich; Ignacio Martín; Ignacio Ortuño-Ortin; Edmond Awad; Manuel Cebrían; Ruben Cuevas Rumin; Klaus Desmet; Iyad Rahwan; Angel Cuevas Rumin
发表日期2020-09-23
出版年2020
语种英语
摘要Culture has played a pivotal role in human evolution. Yet, the ability of social scientists to study culture is limited by the currently available measurement instruments. Scholars of culture must regularly choose between scalable but sparse survey-based methods or restricted but rich ethnographic methods. Here, we demonstrate that massive online social networks can advance the study of human culture by providing quantitative, scalable, and high-resolution measurement of behaviorally revealed cultural values and preferences. We employ publicly available data across nearly 60,000 topic dimensions drawn from two billion Facebook users across 225 countries and territories. We first validate that cultural distances calculated from this measurement instrument correspond to traditional survey-based and objective measures of cross-national cultural differences. We then demonstrate that this expanded measure enables rich insight into the cultural landscape globally at previously impossible resolution. We analyze the importance of national borders in shaping culture, explore unique cultural markers that identify subnational population groups, and compare subnational divisiveness to gender divisiveness across countries. The global collection of massive data on human behavior provides a high-dimensional complement to traditional cultural metrics. Further, the granularity of the measure presents enormous promise to advance scholars' understanding of additional fundamental questions in the social sciences. The measure enables detailed investigation into the geopolitical stability of countries, social cleavages within both small and large-scale human groups, the integration of migrant populations, and the disaffection of certain population groups from the political process, among myriad other potential future applications.
主题Development Economics ; International Trade and Regional Economics ; Public Economics
关键词Culture Cultural distance Identity Regional culture Subnational differences Gender differences
URLhttps://cepr.org/publications/dp15315
来源智库Centre for Economic Policy Research (United Kingdom)
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/544294
推荐引用方式
GB/T 7714
Nick Obradovich,Ignacio Martín,Ignacio Ortuño-Ortin,et al. DP15315 Expanding the Measurement of Culture with a Sample of Two Billion Humans. 2020.
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