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来源类型 | Discussion paper |
规范类型 | 论文 |
来源ID | DP16165 |
DP16165 Challenging the Incumbent: Entry in markets with captive consumers and taste heterogeneity | |
Armin Schmutzler; Christian Oertel | |
发表日期 | 2021-05-17 |
出版年 | 2021 |
语种 | 英语 |
摘要 | We analyze entry of a firm with a new and differentiated product into a market with two properties: An existing incumbent has a captive consumer base, and consumers have heterogeneous tastes. The interaction of the share of captive consumers with the degree of taste heterogeneity leads to non-monotone effects of both parameters on entry. In particular, a higher captive share can support entry when heterogeneity is low but not when it is high, and higher taste heterogeneity (i.e., less product substitutability) can impede entry in the presence of captive consumers. Considering these effects together leads to new insights on entry, horizontal product innovation, and price discrimination. |
主题 | Industrial Organization |
关键词 | Entry Captive consumers Price discrimination Product innovation |
URL | https://cepr.org/publications/dp16165 |
来源智库 | Centre for Economic Policy Research (United Kingdom) |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/545138 |
推荐引用方式 GB/T 7714 | Armin Schmutzler,Christian Oertel. DP16165 Challenging the Incumbent: Entry in markets with captive consumers and taste heterogeneity. 2021. |
条目包含的文件 | 条目无相关文件。 |
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