| 来源类型 | Discussion paper |
| 规范类型 | 论文 |
| 来源ID | DP16948 |
| DP16948 Damage Calculation and Mitigation in Retailing in the Presence of Store Brands (With an Application to the German Coffee Cartel) | |
| Roman Inderst; Raphael Kuhlmann | |
| 发表日期 | 2022-01-22 |
| 出版年 | 2022 |
| 语种 | 英语 |
| 摘要 | Store brands are a frequent phenomenon in today’s retailing landscape. When wholesale prices for national brands are affected by a cartel, retailers’ may still be able to procure store brands competitively, either as they are procured from different sources and under different formats or as retailers are vertically integrated. While this suggests to ignore store brands when calculating retailer (or even consumer) damages, we show that, at least from an economist’s perspective, this is wrong. The first part of this article provides the economic foundations for how we should expect retailers to optimally adjust their store brand prices when facing higher wholesale prices on national brands. We identify two opposing effects, a “demand diversion effect” and a “margin effect”, which could, in principle, lead to both higher or lower store brand prices when there is a cartel of brand manufacturers. While the integration of store brands into damage calculation is thus a priori ambiguous from a consumers’ perspective, we show that the presence of store brand unambiguously mitigates retailers’ damages. We provide calculations for the German coffee cartel. |
| 主题 | Industrial Organization |
| 关键词 | Cartel damages Umbrella claims Store brands Damage mitigation |
| URL | https://cepr.org/publications/dp16948 |
| 来源智库 | Centre for Economic Policy Research (United Kingdom) |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/545887 |
| 推荐引用方式 GB/T 7714 | Roman Inderst,Raphael Kuhlmann. DP16948 Damage Calculation and Mitigation in Retailing in the Presence of Store Brands (With an Application to the German Coffee Cartel). 2022. |
| 条目包含的文件 | 条目无相关文件。 | |||||
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