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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w10120 |
来源ID | Working Paper 10120 |
Behavioral Decision-Making: An Application to the Setting of Magazine Subscription Prices | |
Fiona Scott Morton; Sharon Oster | |
发表日期 | 2003-11-24 |
出版年 | 2003 |
语种 | 英语 |
摘要 | Using data from American magazines, we explore the relationship between subscription discounts and magazine characteristics. We focus in particular on those magazine features that might lead time-inconsistent consumers to wish to engage in commitment behavior. We find that for magazines whose payoff is in the future and/or that are meritorious for other reasons, subscription discounts are lower all else equal. This finding suggests that publishers may be able to set subscription prices in order to extract rents from consumers' willingness to tie their own hands in terms of their future reading. |
主题 | Industrial Organization ; Market Structure and Firm Performance ; Firm Behavior |
URL | https://www.nber.org/papers/w10120 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/567748 |
推荐引用方式 GB/T 7714 | Fiona Scott Morton,Sharon Oster. Behavioral Decision-Making: An Application to the Setting of Magazine Subscription Prices. 2003. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w10120.pdf(288KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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