全球智库信息集成服务系统(G2TT): The Political Economy of \"Truth-in-Advertising\" Regulation During the Progressive Era

G2TT

来源类型	Working Paper
规范类型	报告
DOI	10.3386/w11927
来源ID	Working Paper 11927
	The Political Economy of \"Truth-in-Advertising\" Regulation During the Progressive Era
	Zeynep Hansen; Marc T. Law
发表日期	2006-01-16
出版年	2006
语种	英语
摘要	This paper explores the origins and impact of "truth-in-advertising" regulation during the Progressive era. Was advertising regulation adopted in response to rent-seeking on the part of firms who sought to limit the availability of advertising as a competitive device? Or was advertising regulation desired because it furnished a mechanism through which firms could improve the credibility of advertising? We find the available qualitative and quantitative evidence to be more consistent with the latter hypothesis.
主题	Other ; Accounting, Marketing, and Personnel ; Law and Economics ; History ; Other History
URL	https://www.nber.org/papers/w11927
来源智库	National Bureau of Economic Research (United States)
引用统计
资源类型	智库出版物
条目标识符	http://119.78.100.153/handle/2XGU8XDN/569578
推荐引用方式 GB/T 7714	Zeynep Hansen,Marc T. Law. The Political Economy of \"Truth-in-Advertising\" Regulation During the Progressive Era. 2006.