| 来源类型 | Working Paper |
| 规范类型 | 报告 |
| DOI | 10.3386/w15961 |
| 来源ID | Working Paper 15961 |
| The Online Laboratory: Conducting Experiments in a Real Labor Market | |
| John J. Horton; David G. Rand; Richard J. Zeckhauser | |
| 发表日期 | 2010-05-06 |
| 出版年 | 2010 |
| 语种 | 英语 |
| 摘要 | Online labor markets have great potential as platforms for conducting experiments, as they provide immediate access to a large and diverse subject pool and allow researchers to conduct randomized controlled trials. We argue that online experiments can be just as valid - both internally and externally - as laboratory and field experiments, while requiring far less money and time to design and to conduct. In this paper, we first describe the benefits of conducting experiments in online labor markets; we then use one such market to replicate three classic experiments and confirm their results. We confirm that subjects (1) reverse decisions in response to how a decision-problem is framed, (2) have pro-social preferences (value payoffs to others positively), and (3) respond to priming by altering their choices. We also conduct a labor supply field experiment in which we confirm that workers have upward sloping labor supply curves. In addition to reporting these results, we discuss the unique threats to validity in an online setting and propose methods for coping with these threats. We also discuss the external validity of results from online domains and explain why online results can have external validity equal to or even better than that of traditional methods, depending on the research question. We conclude with our views on the potential role that online experiments can play within the social sciences, and then recommend software development priorities and best practices. |
| 主题 | Microeconomics ; Game Theory ; Econometrics ; Experimental Design |
| URL | https://www.nber.org/papers/w15961 |
| 来源智库 | National Bureau of Economic Research (United States) |
| 引用统计 | |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/573636 |
| 推荐引用方式 GB/T 7714 | John J. Horton,David G. Rand,Richard J. Zeckhauser. The Online Laboratory: Conducting Experiments in a Real Labor Market. 2010. |
| 条目包含的文件 | ||||||
| 文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
| w15961.pdf（318KB） | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 | ||
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