| 来源类型 | Working Paper |
| 规范类型 | 报告 |
| DOI | 10.3386/w20074 |
| 来源ID | Working Paper 20074 |
| Market Structure, Reputation, and the Value of Quality Certification | |
| Daniel Elfenbein; Raymond Fisman; Brian McManus | |
| 发表日期 | 2014-04-24 |
| 出版年 | 2014 |
| 语种 | 英语 |
| 摘要 | Quality certification programs help consumers to identify high-quality products or sellers in markets with information asymmetries. Using data from eBay UK's online marketplace, we study how certification's impact on consumer demand varies with market- and seller-level attributes, exploiting quasi-experimental variation in sellers' certification status. The positive effects of eBay's "top rated seller" certification are stronger for categories with relatively few other certified sellers, in more competitive markets, and for sellers with shorter records of past performance. These findings indicate certification provides its greatest value when certification is rare, the product space is crowded, and for sellers lacking established reputations. |
| 主题 | Microeconomics ; Economics of Information ; Industrial Organization ; Market Structure and Firm Performance ; Firm Behavior ; Industry Studies |
| URL | https://www.nber.org/papers/w20074 |
| 来源智库 | National Bureau of Economic Research (United States) |
| 引用统计 | |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/577748 |
| 推荐引用方式 GB/T 7714 | Daniel Elfenbein,Raymond Fisman,Brian McManus. Market Structure, Reputation, and the Value of Quality Certification. 2014. |
| 条目包含的文件 | 条目无相关文件。 | |||||
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