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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w20139 |
来源ID | Working Paper 20139 |
Social Learning and Communication | |
Ariel BenYishay; A. Mushfiq Mobarak | |
发表日期 | 2014-05-15 |
出版年 | 2014 |
语种 | 英语 |
摘要 | Low adoption of agricultural technologies holds large productivity consequences for developing countries. Agricultural extension services counter information failures by deploying external agents to communicate with farmers. However, social networks are recognized as the most credible source of information about new technologies. We incorporate social learning in extension policy using a large-scale field experiment in which we communicate to farmers using different members of social networks. We show that communicator effort is susceptible to small performance incentives, and the social identity of the communicator influences learning and adoption. Farmers find communicators who face agricultural conditions and constraints most comparable to themselves to be the most persuasive. Incorporating communication dynamics can take the influential social learning literature in a more policy-relevant direction. |
主题 | Development and Growth ; Development ; Innovation and R& ; D ; Environmental and Resource Economics ; Agriculture |
URL | https://www.nber.org/papers/w20139 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/577813 |
推荐引用方式 GB/T 7714 | Ariel BenYishay,A. Mushfiq Mobarak. Social Learning and Communication. 2014. |
条目包含的文件 | 条目无相关文件。 |
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