| 来源类型 | Working Paper |
| 规范类型 | 报告 |
| DOI | 10.3386/w20180 |
| 来源ID | Working Paper 20180 |
| A Field Experiment on Directed Giving at a Public University | |
| Catherine C. Eckel; David Herberich; Jonathan Meer | |
| 发表日期 | 2014-05-29 |
| 出版年 | 2014 |
| 语种 | 英语 |
| 摘要 | The use of directed giving - allowing donors to target their gifts to specific organizations or functions - is pervasive in fundraising, yet little is known about its effectiveness. We conduct a field experiment at a public university in which prospective donors are presented with either an opportunity to donate to the unrestricted Annual Fund, or an opportunity of donating to the Annual Fund and directing some or all of their donation towards the academic college from which they graduated. While there is no effect on the probability of giving, donations are significantly larger when there is the option of directing. However, the value of the option does not come directly from use, as very few donors choose to direct their gift. |
| 主题 | Econometrics ; Experimental Design ; Microeconomics ; Welfare and Collective Choice ; Public Economics ; Public Goods |
| URL | https://www.nber.org/papers/w20180 |
| 来源智库 | National Bureau of Economic Research (United States) |
| 引用统计 | |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/577853 |
| 推荐引用方式 GB/T 7714 | Catherine C. Eckel,David Herberich,Jonathan Meer. A Field Experiment on Directed Giving at a Public University. 2014. |
| 条目包含的文件 | 条目无相关文件。 | |||||
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