G2TT
来源类型Working Paper
规范类型报告
DOI10.3386/w20910
来源IDWorking Paper 20910
The Persistence of Moral Suasion and Economic Incentives: Field Experimental Evidence from Energy Demand
Koichiro Ito; Takanori Ida; Makoto Tanaka
发表日期2015-02-02
出版年2015
语种英语
摘要Firms and governments often use moral suasion and economic incentives to influence intrinsic and extrinsic motivations for various economic activities. To investigate the persistence of such interventions, we randomly assigned households to moral suasion and dynamic pricing that stimulate energy conservation during peak demand hours. Using household-level consumption data for 30-minute intervals, we find significant short-run effects of moral suasion, but the effects diminished quickly after repeated interventions. Economic incentives produced larger and persistent effects, which induced habit formation after the final interventions. While each policy produces substantial welfare gains, economic incentives provide particularly large gains when we consider persistence.
主题Microeconomics ; Households and Firms ; Industrial Organization ; Market Structure and Firm Performance ; Industry Studies ; Environmental and Resource Economics ; Energy ; Environment
URLhttps://www.nber.org/papers/w20910
来源智库National Bureau of Economic Research (United States)
引用统计
资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/578584
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GB/T 7714
Koichiro Ito,Takanori Ida,Makoto Tanaka. The Persistence of Moral Suasion and Economic Incentives: Field Experimental Evidence from Energy Demand. 2015.
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