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来源类型Working Paper
规范类型报告
DOI10.3386/w22055
来源IDWorking Paper 22055
The Limits of Propaganda: Evidence from Chavez's Venezuela
Brian Knight; Ana Tribin
发表日期2016-03-07
出版年2016
语种英语
摘要In this paper, we investigate viewer responses to changes in the ideological content of television programming using variation induced by cadenas, unannounced takeovers of the public television airwaves by the government in Venezuela. Using high-frequency ratings data, we find that, consistent with the predictions of our choice model, the drop-off in ratings during cadenas is concentrated among viewers of news programming on opposition private channels, as opposed to viewers of news on pro-government public channels. Also consistent with the predictions of our model, the drop-off in ratings for private channels with moderate ideology takes an intermediate value. In addition, the drop-off is stronger for viewers with access to cable channels, which are not required to air cadenas. Consistent with this result, we also show that viewership of an opposition cable channel rises during cadenas. Complementing this analysis, we then estimate the parameters of the theoretical model in a structural analysis. Using these parameter estimates, we consider counterfactual scenarios, allowing for an examination of the dynamic responses of viewers of differing ideology to cadenas and an analysis of the welfare consequences of cadenas.
主题Microeconomics ; Welfare and Collective Choice ; Economics of Information
URLhttps://www.nber.org/papers/w22055
来源智库National Bureau of Economic Research (United States)
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条目标识符http://119.78.100.153/handle/2XGU8XDN/579728
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Brian Knight,Ana Tribin. The Limits of Propaganda: Evidence from Chavez's Venezuela. 2016.
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