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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w22302 |
来源ID | Working Paper 22302 |
Returns to Consumer Search: Evidence from eBay | |
Thomas Blake; Chris Nosko; Steven Tadelis | |
发表日期 | 2016-06-06 |
出版年 | 2016 |
语种 | 英语 |
摘要 | A growing body of empirical literature finds that consumers are relatively limited in how much they search over product characteristics. We assemble a dataset of search and purchase behavior from eBay to quantify the returns, and thus implied costs, to consumer search on the internet. The extensive nature of the eBay data allows us to examine a rich and detailed set of questions related to search in a way that previous structural models cannot. In contrast to the literature, we find that consumers search a lot: on average 36 times per purchase over 3 (distinct) days, with most sessions ending in no purchase. We find that search costs are relatively low, in the region of 25 cents per search page. We pursue the analysis further by, i) examining how users refine their search, ii) how search behavior spans multiple search sessions, and iii) how the amount of search relates to finding lower prices. |
主题 | Microeconomics ; Market Structure and Distribution ; Economics of Information ; Industrial Organization ; Market Structure and Firm Performance |
URL | https://www.nber.org/papers/w22302 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/579975 |
推荐引用方式 GB/T 7714 | Thomas Blake,Chris Nosko,Steven Tadelis. Returns to Consumer Search: Evidence from eBay. 2016. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w22302.pdf(340KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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