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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w23198 |
来源ID | Working Paper 23198 |
Matching Pennies on the Campaign Trail: An Empirical Study of Senate Elections and Media Coverage | |
Camilo García-Jimeno; Pinar Yildirim | |
发表日期 | 2017-02-27 |
出版年 | 2017 |
语种 | 英语 |
摘要 | We study the strategic interaction between the media and Senate candidates during elections. While the media is instrumental for candidates to communicate with voters, candidates and media outlets have conflicting preferences over the contents of the reporting. In competitive electoral environments such as most US Senate races, this can lead to a strategic environment resembling a matching pennies game. Based on this observation, we develop a model of bipartisan races where media outlets report about candidates, and candidates make decisions on the type of constituencies to target with their statements along the campaign trail. We develop a methodology to classify news content as suggestive of the target audience of candidate speech, and show how data on media reports and poll results, together with the behavioral implications of the model, can be used to estimate its parameters. We implement this methodology on US Senatorial races for the period 1980-2012, and find that Democratic candidates have stronger incentives to target their messages towards turning out their core supporters than Republicans. We also find that the cost in swing-voter support from targeting core supporters is larger for Democrats than for Republicans. These effects balance each other, making media outlets willing to cover candidates from both parties at similar rates. |
主题 | Econometrics ; Estimation Methods ; Microeconomics ; Game Theory ; Welfare and Collective Choice |
URL | https://www.nber.org/papers/w23198 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/580872 |
推荐引用方式 GB/T 7714 | Camilo García-Jimeno,Pinar Yildirim. Matching Pennies on the Campaign Trail: An Empirical Study of Senate Elections and Media Coverage. 2017. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w23198.pdf(862KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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