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来源类型Working Paper
规范类型报告
DOI10.3386/w23778
来源IDWorking Paper 23778
Pricing when Customers Care about Fairness but Misinfer Markups
Erik Eyster; Kristof Madarasz; Pascal Michaillat
发表日期2017-09-11
出版年2017
语种英语
摘要This paper proposes a theory of price rigidity consistent with survey evidence that firms stabilize prices out of fairness to their consumers. The theory relies on two psychological assumptions. First, customers care about the fairness of prices: fixing the price of a good, consumers enjoy it more at a low markup than at a high markup. Second, customers underinfer marginal costs from prices: when prices rise due to an increase in marginal costs, customers underappreciate the increase in marginal costs and partially misattribute higher prices to higher markups. Firms anticipate customers’ reaction and trim their price increases. Hence, the passthrough of marginal costs into prices falls short of one—prices are somewhat rigid. Embedded in a simple macroeconomic model, our pricing theory produces nonneutral monetary policy, a short-run Phillips curve that involves both past and future inflation rates, a hump-shaped impulse response of output to monetary policy, and a nonvertical long-run Phillips curve.
主题Microeconomics ; Households and Firms ; Market Structure and Distribution ; Macroeconomics ; Monetary Policy ; Industrial Organization ; Market Structure and Firm Performance
URLhttps://www.nber.org/papers/w23778
来源智库National Bureau of Economic Research (United States)
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资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/581452
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Erik Eyster,Kristof Madarasz,Pascal Michaillat. Pricing when Customers Care about Fairness but Misinfer Markups. 2017.
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