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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w23940 |
来源ID | Working Paper 23940 |
Advertising Spending and Media Bias: Evidence from News Coverage of Car Safety Recalls | |
Graham Beattie; Ruben Durante; Brian Knight; Ananya Sen | |
发表日期 | 2017-10-16 |
出版年 | 2017 |
语种 | 英语 |
摘要 | Do news media bias content in favor of advertisers? We examine the relationship between advertising by auto manufacturers in U.S. newspapers and news coverage of car safety recalls. This context allows us to separate the influence of advertisers, who prefer less coverage, from that of readers, who demand more. Consistent with theoretical predictions, we find that newspapers provide less coverage of recalls by their advertisers, especially the more severe ones. Competition for readers from other newspapers mitigates bias, while competition for advertising by online platforms exacerbates it. Finally, we present suggestive evidence that lower coverage increases auto fatalities. |
主题 | Industrial Organization ; Market Structure and Firm Performance ; Industry Studies ; Other ; Accounting, Marketing, and Personnel |
URL | https://www.nber.org/papers/w23940 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/581613 |
推荐引用方式 GB/T 7714 | Graham Beattie,Ruben Durante,Brian Knight,et al. Advertising Spending and Media Bias: Evidence from News Coverage of Car Safety Recalls. 2017. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w23940.pdf(495KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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