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来源类型Working Paper
规范类型报告
DOI10.3386/w24908
来源IDWorking Paper 24908
Keep It Simple: A Field Experiment on Information Sharing in Social Networks
Cátia Batista; Marcel Fafchamps; Pedro C. Vicente
发表日期2018-08-20
出版年2018
语种英语
摘要SMS information campaigns are increasingly used for policy. To investigate their effectiveness, we conduct a lab-in-the-field experiment to study information sharing through mobile phone messages. Subjects are rural households in Mozambique who have access to mobile money. In the base treatment, subjects receive an SMS containing information on how to redeem a voucher. They can share this information with other exogeneously assigned subjects. We find that few participants redeem the voucher. They nonetheless share it with others and many share information they do not use themselves. Information is shared more when communication is anonymous and we find no evidence of homophily in information sharing. We introduce treatments to vary the cost of sending a message, shame those who do not send the voucher to others, or allow subjects to appropriate the value of information. All decrease information sharing. To encourage information sharing, the best is to keep it simple.
主题Microeconomics ; Welfare and Collective Choice ; Economics of Information ; Development and Growth ; Innovation and R& ; D
URLhttps://www.nber.org/papers/w24908
来源智库National Bureau of Economic Research (United States)
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资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/582582
推荐引用方式
GB/T 7714
Cátia Batista,Marcel Fafchamps,Pedro C. Vicente. Keep It Simple: A Field Experiment on Information Sharing in Social Networks. 2018.
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