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来源类型Working Paper
规范类型报告
DOI10.3386/w25215
来源IDWorking Paper 25215
Microeconometric Models of Consumer Demand
Jean-Pierre H. Dubé
发表日期2018-11-05
出版年2018
语种英语
摘要A long literature has developed econometric methods for estimating individual-consumer-level demand systems that accommodate corner solutions. The increasing access to transaction-level customer purchase histories across a wide array of markets and industries vastly expands the prospect for improved customer insight, more targeted marketing policies and individualized welfare analysis. A descriptive analysis of a broad, CPG database indicates that most consumer brand categories offer a wide variety of differentiated offerings for consumers. However, consumers typically purchase only a limited scope of the available variety, leading to a very high incidence of corner solutions which poses computational challenges for demand modeling. Historically, these computational challenges have limited the applicability of microeconometric models of demand in practice, except for the special case of pure discrete choice (e.g., logit and probit). Recent advances in computing power along with methods for numerical and simulation-based integration have been instrumental in facilitating the broader use of these models in practice. We survey herein the extant literature on the neoclassical derivation of microeconometric demand models that allow for corner solutions and differentiated products. We summarize the key developments in the literature, including the role of consumers’ price expectations, and point towards opportunities for future research.
主题Microeconomics ; Households and Firms ; Industrial Organization ; Industry Studies ; Other ; Accounting, Marketing, and Personnel
URLhttps://www.nber.org/papers/w25215
来源智库National Bureau of Economic Research (United States)
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条目标识符http://119.78.100.153/handle/2XGU8XDN/582889
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Jean-Pierre H. Dubé. Microeconometric Models of Consumer Demand. 2018.
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