G2TT
来源类型Working Paper
规范类型报告
DOI10.3386/w26158
来源IDWorking Paper 26158
Nudging at Scale: Experimental Evidence from FAFSA Completion Campaigns
Kelli A. Bird; Benjamin L. Castleman; Jeffrey T. Denning; Joshua Goodman; Cait Lamberton; Kelly Ochs Rosinger
发表日期2019-08-19
出版年2019
语种英语
摘要Do nudge interventions that have generated positive impacts at a local level maintain efficacy when scaled state or nationwide? What specific mechanisms explain the positive impacts of promising smaller-scale nudges? We investigate, through two randomized controlled trials, the impact of a national and state-level campaign to encourage students to apply for financial aid for college. The campaigns collectively reached over 800,000 students, with multiple treatment arms to investigate different potential mechanisms. We find no impacts on financial aid receipt or college enrollment overall or for any student subgroups. We find no evidence that different approaches to message framing, delivery, or timing, or access to one-on-one advising affected campaign efficacy. We discuss why nudge strategies that work locally may be hard to scale effectively.
主题Microeconomics ; Behavioral Economics ; Health, Education, and Welfare ; Education
URLhttps://www.nber.org/papers/w26158
来源智库National Bureau of Economic Research (United States)
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资源类型智库出版物
条目标识符http://119.78.100.153/handle/2XGU8XDN/583832
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GB/T 7714
Kelli A. Bird,Benjamin L. Castleman,Jeffrey T. Denning,et al. Nudging at Scale: Experimental Evidence from FAFSA Completion Campaigns. 2019.
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