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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w26356 |
来源ID | Working Paper 26356 |
How do Opioid Prescribing Restrictions Affect Pharmaceutical Promotion? Lessons from the Mandatory Access Prescription Drug Monitoring Programs | |
Thuy D. Nguyen; W. David Bradford; Kosali I. Simon | |
发表日期 | 2019-10-07 |
出版年 | 2019 |
语种 | 英语 |
摘要 | Prior work considers effects of prescribing restrictions on opioid use but not upstream implications for pharmaceutical marketing activities, despite the inordinate role many believe marketing played in the crisis. Our study proposes a stylized model of pharmaceutical payments and investigates the impact of Mandatory Access Prescription Drug Monitoring Programs (MPDMPs) on opioid-specific commercial promotion directed at physicians. We find that MPDMPs reduce promotion on both extensive and intensive margins. Our results are consistent with economic theory, predicting lower promotional activities when return on investment decreases after state prescribing restrictions, and indicative of MPDMPs' role in affecting opioid use through reduced promotion. |
主题 | Health, Education, and Welfare ; Health |
URL | https://www.nber.org/papers/w26356 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/584027 |
推荐引用方式 GB/T 7714 | Thuy D. Nguyen,W. David Bradford,Kosali I. Simon. How do Opioid Prescribing Restrictions Affect Pharmaceutical Promotion? Lessons from the Mandatory Access Prescription Drug Monitoring Programs. 2019. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w26356.pdf(579KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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