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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w27653 |
来源ID | Working Paper 27653 |
Data Privacy and Temptation | |
Zhuang Liu; Michael Sockin; Wei Xiong | |
发表日期 | 2020-08-10 |
出版年 | 2020 |
语种 | 英语 |
摘要 | This paper derives a preference for data privacy from consumers' temptation utility. This approach facilitates a welfare analysis of different data privacy regulations, such as the GDPR enacted by the European Union and the CCPA enacted by the state of California, when a fraction of the consumers may succumb to targeted advertising of temptation goods. While sharing consumer data with firms improves firms' matching efficiency of normal consumption goods, it also exposes weak-willed consumers to temptation goods. Despite that the GDPR and the CCPA give each consumer the choice to opt in or out of data sharing, these regulations may not provide sufficient protection for severely tempted consumers because of a negative externality in which the opt-in decision of some consumers reduces the anonymity of those who opt out. Our analysis also shows that the default choices instituted by the GDPR and the CCPA can lead to sharply different outcomes. |
主题 | Microeconomics ; Behavioral Economics ; Welfare and Collective Choice ; Other ; Accounting, Marketing, and Personnel |
URL | https://www.nber.org/papers/w27653 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/585325 |
推荐引用方式 GB/T 7714 | Zhuang Liu,Michael Sockin,Wei Xiong. Data Privacy and Temptation. 2020. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w27653.pdf(353KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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