| 来源类型 | Working Paper |
| 规范类型 | 报告 |
| DOI | 10.3386/w28639 |
| 来源ID | Working Paper 28639 |
| The Pricing Strategies of Online Grocery Retailers | |
| Diego Aparicio; Zachary Metzman; Roberto Rigobon | |
| 发表日期 | 2021-04-05 |
| 出版年 | 2021 |
| 语种 | 英语 |
| 摘要 | Matched product data is collected from the leading online grocers in the U.S. The same exact products are identified in scanner data. The paper documents pricing strategies within and across online (and offline) retailers. First, online retailers exhibit substantially less uniform pricing than offline retailers. Second, online price differentiation across competing chains in narrow geographies is higher than offline retailers. Third, variation in offline elasticities, shipping distance, pricing frequency, and local demo- graphics are utilized to explain price differentiation. Surprisingly, pricing technology (across time) magnifies price differentiation (across locations). This evidence motivates a high-frequency study to unpack the patterns of algorithmic pricing. The data shows that algorithms: personalize prices at the delivery zipcode level, update prices very frequently and in tiny magnitudes, reduce price synchronization, exhibit lower menu costs, constantly explore the price grid, and often match competitors’ prices. |
| 主题 | Microeconomics ; Behavioral Economics ; Industrial Organization ; Market Structure and Firm Performance ; Firm Behavior ; Other ; Accounting, Marketing, and Personnel ; Development and Growth ; Innovation and R& ; D |
| URL | https://www.nber.org/papers/w28639 |
| 来源智库 | National Bureau of Economic Research (United States) |
| 引用统计 | |
| 资源类型 | 智库出版物 |
| 条目标识符 | http://119.78.100.153/handle/2XGU8XDN/586312 |
| 推荐引用方式 GB/T 7714 | Diego Aparicio,Zachary Metzman,Roberto Rigobon. The Pricing Strategies of Online Grocery Retailers. 2021. |
| 条目包含的文件 | ||||||
| 文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
| w28639.pdf（3948KB） | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 | ||
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