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来源类型 | Working Paper |
规范类型 | 报告 |
DOI | 10.3386/w29080 |
来源ID | Working Paper 29080 |
Consumer Responses to Firms\u2019 Voluntary Disclosure of Information: Evidence from Calorie Labeling by Starbucks | |
Rosemary Avery; John Cawley; Julia Eddelbuettel; Matthew D. Eisenberg; Charlie Mann; Alan D. Mathios | |
发表日期 | 2021-07-26 |
出版年 | 2021 |
语种 | 英语 |
摘要 | This paper estimates the impact on consumer behavior of a firm’s voluntary disclosure of information. Specifically, we study the impact of Starbucks’ disclosure of calorie information on its menu boards in June 2013. Using data on over 250,000 consumers’ visits to specific restaurant chains, we estimate difference-in-difference models that compare the change in the probability that consumers recently visited Starbucks to the change in the probability that they recently visited a similar chain that did not voluntarily disclose: Dunkin Donuts. Estimates from difference-in-differences models indicate that we cannot reject the null hypothesis that Starbucks’ disclosure of calorie information had no impact on the probability that consumers patronized Starbucks in the past month. However, we find evidence of a transitory negative impact on the probability of visits the first year after disclosure, and evidence that disclosure reduced the probability of visits by men. These results are useful for understanding how consumers respond to the voluntary disclosure of information, a decision faced by many firms. |
主题 | Microeconomics ; Households and Firms ; Economics of Information ; Health, Education, and Welfare ; Health ; Industrial Organization ; Firm Behavior ; Industry Studies |
URL | https://www.nber.org/papers/w29080 |
来源智库 | National Bureau of Economic Research (United States) |
引用统计 | |
资源类型 | 智库出版物 |
条目标识符 | http://119.78.100.153/handle/2XGU8XDN/586754 |
推荐引用方式 GB/T 7714 | Rosemary Avery,John Cawley,Julia Eddelbuettel,et al. Consumer Responses to Firms\u2019 Voluntary Disclosure of Information: Evidence from Calorie Labeling by Starbucks. 2021. |
条目包含的文件 | ||||||
文件名称/大小 | 资源类型 | 版本类型 | 开放类型 | 使用许可 | ||
w29080.pdf(307KB) | 智库出版物 | 限制开放 | CC BY-NC-SA | 浏览 |
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